I’m not normally particularly bothered by the prospect of a fashion party – all those years as an editor means I’ve been to an awful lot of store openings, but I was sad to miss the opening of Kate Spade’s new Regent’s Street store in London last Thursday, whilst I was in Peru. That’s because Kate Spade do not do anything by halves, ever, and the invitation reminded me of the glorious presentation they put on for this season’s SS16 collection.
Although I don’t attend the collections in New York on a regular basis, occasionally other commitments see me in Manhattan during fashion week. Last September I was book pimping as my cookbook Friends, Food, Family came out in the US in the fall, and I managed to pop along to the presentations of a few brands in between book-related appointments.
Here I am with Kate Spade’s Director of 3D Design, Alex Landires, lovely friend and digital maven Nicolette Mason, Chief Creative Officer Deborah Lloyd. (I’m wearing a Preen dress, and carrying a Bulgari bag (gift).)
Apart from the lovely clothes, attendees were positively encouraged to pull together bunches of flowers. Then you could either hand them to the pros to be made up into a bouquet, or do it yourself.
Suitably caffeinated ans using my florals chops, I pulled together a bunch in minutes to take back to the West Village apartment that my NJ boys had loaned me for the week:
After lunch I hopped it to Chelsea for the Paul Andrew presentation. On the way I passed this sign…
and discovered the Kate Spade crew had loaded all the flowers from the presentation into a truck and were busy making up bouquets for random passersby. What a lovely, lovely idea!
I spotted Alex grinning out the back of the truck
The Kate Spade New York SS16 collection is available online here. The Kate Spade Regent Street store is at 178-182 Regent Street.