Fashion: I host a party to launch my scarf for Hoss Intropia

by Sasha Wilkins on March 14, 2014 · 5 comments

Hoss-intropia

I am still so extraordinarily thrilled about the beautiful scarf I have designed for Hoss Intropia. I was determined that it had to be something that was just intrinsically nice, that would be bought regardless of my involvement or the charity angle, and I really do think that we achieved that.

(It’s on sale online here.)

I was given a handful pre launch to give to friends, but it wasn’t until I went in store to host the launch party and Spring Summer runway show that it really sank in. Eek!

Hoss-intropia

The party was held at the Sloane Square store, and this is what it looked like when I arrived. I was quite nervous that no one would be coming.

Hoss-intropia

Turns out that I really needn’t have worried.

Hoss-intropia

Hoss-intropia

Most of all it was so wonderful to meet SO many readers: thank you so much to everyone who came down. It is always the most enormous pleasure to meet you all, and discover just how funny, intelligent, beautiful and all round lovely you are.

Hoss-intropia

And thank you to the cheery models, who did such a great job too.

Hoss-intropia

 

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