The lovely people over at NeverUndressed are running a Q&A about my life at London Fashion Week today to mark Day One of LFW: There wasn’t room to run it all, so underneath are the bits that were cut. But do go to NeverUnderdressed.com to read the full interview
Do you attend the shows on your own, running into friends/fellow bloggers/colleagues as you go along, or do you have somebody you attend the shows with? It depends on my mode of transport: if it’s a cab I’ll probably be on my own, if I have a driver then I always offer lifts to my assistants and friends: good to share the car love! I worked with Mercedes at LFW for five seasons, and Colin McDowell and Alexander Fury were frequent companions in the back of my car. Excellent purveyors of weapons-grade gossip.
How will you be travelling? Car service/your own car/public transport/Addison Lee?
I’m working with Motilo.com this season, so I’ll be out and about on Monday in the Motilo motor, and the rest of the time will be relying on apps to get me around (Hailo/GetTaxi/Über).
Is there a little coffee shop or hotel that you nip into during the day to gather your thoughts? I sometimes take meetings in the Radio rooftop bar on top of the ME London across the road, and if I have a rare hour I might nip into Soho House for a cup of coffee and some emailing. There’s a great caff just to the left of Somerset House where I go several times during the shows for tea and fried egg sandwiches. (I do not like Tom’s at Somerset House AT ALL. Duller than dull food.)
Do you use the blogger facilities provided by the British Fashion Council?
No. Not enough seats, not enough power points, not enough bandwidth due to massive over subscription, which is why this season the British Fashion Council have decided to implement a new blogger strategy to improve the entire situation for bloggers and editors alike at LFW, and I’m happy to say that I have been one of those advising them on the process. (There’s a BFC release with a quote from me here.)
What show are you must looking forward to today (Friday)? And what show are you most looking forward to overall?
Friday is always an odd one: the Marc show the night before in New York means that most senior editors can’t make it back in time, so the shows are less frenetic, and there is more room for manœuvre.
I’m especially hopping with anticipation about: the guys at Fyodor Golan who work at almost couture levels, with an accuracy of line and cut that can be breathtaking, Ostwald Helgason is always a highlight (I properly love them: not only did Ingvar and Susanne help Team LLG win the BFC Fashion Quiz last year, but they make everything a modern girl with panache could want in her wardrobe,) and J JS Lee – Jackie’s collections are always so rigorous, so perfectly edited, so desirable. I caught my first ever Eudon Choi presentation last season in the Portico Rooms, and was blown away. Excited for his on schedule show this time around
I remember when Pierce Fionda were more than a slightly ropey line by Designers at Debenhams, so I’m super intrigued to see what they have got up their sleeves after so many years off the runway. And, speaking of Debenhams, I usually love Jasper’s show.
Overall I think everyone wants to see what Christopher Kane will do with his Kering cash (last season was so exceptionally good, so if it’s at that standard AND properly funded…) I’m also looking forward to Thomas Tait, who is an exceptional burgeoning talent, Mary Katrantzou who reinterprets her aesthetic beautifully each season, and Michael van der Ham who just gets better and better.
Photo: Richard Nicholl AW12 by LLG