LLG Retail: Behind the Scenes in Italy with J Crew

June 13, 2011 · 3 comments

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BA, one of my best friends from New York is a fabric director at a fashion house; in fact more than a few of the girls I hung out with in Manhattan worked on the other side of the fashion business. It’s been a fascinating journey for me, learning by osmosis from them about the entire production side, and it’s certainly made me a better fashion writer.

Darling BA doesn’t work for J Crew, but she sent me this YouTube clip this morning, with a message saying that this was, essentially, what she got up to in Italy for her company. Featuring the addictively watchable Jenna Lyons and her crack team, it’s part of a YouTube series showing how J Crew source the very best suppliers in their fields: shoes, fabrics, threads, handbags and more. This one embedded here goes behind the scenes as they visit two venerable Italian fabric houses. It’s utterly wonderful — and gives an even greater appreciation of the design process, as well as admiration for J Crew’s insistence on sourcing the very best.

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The Factory Film by Oliver Sweeney - LibertyLondonGirl.com
July 21, 2011 at 9:09 am

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1 Disneyrollergirl June 14, 2011 at 4:36 am

Love it… And Jenna lyons’ lipstick!

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2 Meriem Rawlings June 14, 2011 at 2:18 pm

Amazing..

xxx

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