Whilst I’m in Singapore Briony & Katie are holding the LLG fort back in London. As Katie is an East Londoner, I sent her off to eat cake with Brix in E1…Here’s her party report, her first post for LLG:

When Brix Smith-Start moved to Shoreditch from Notting Hill with husband Philip Start in the early 00’s one of her first thoughts was – there’s nowhere to shop.   With only her eye for style (she has an uncanny ability to find anyone the perfect pair of jeans) and Philip’s background as founder of the menswear chain Woodhouse, the eponymous boutique opened its doors in 2002.

Meanwhile Mulberry, established 1971 in Somerset, has a rich history steeped in English heritage.   Under Creative Director Emma Hill the brand has gone from strength to strength, adding modern day classics the Alexa and the Tillie to their already iconic arsenal of the Bayswater bag and winning the British Fashion Award for Best Designer Brand in 2010.

The boutique and the brand make a delicious pairing and Thursday night’s bash to celebrate Mulberry’s 40th anniversary only served to prove this.   To mark the occasion the label has brought out a visual feast of a book, ripe for fashionable coffee tables [see Briony’s interview about the book with Emma Hill].


At the bash Brix, wearing a fuchsia Richard Nicholl dress, played host to a mixed crowd of cheery creatives who all cooed at Gladys and Pixie, her placid pugs who were decked out in their bespoke Mulberry dog coats.   Andrew Weatherall took to the DJ decks while the crowd mingled, and later on, the original Mr. Start and I discussed both the importance of a sturdy business card and collecting beautiful magazines.

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We drank Hoxton Gin mojitos and G&Ts and pored over the book, happy heads bouncing below the gold Mulberry Bayswater-shaped balloons.  There was much laughter and I ended up being coerced into posing with a Tillie bag picked out from the display.  The oak silky snake print and bold gold buckles immediately brightened up my outfit and I wondered if anyone would notice if I walked off with it..

Alas, at the end of the night I escaped clutching only my inflatable Bayswater and a box containing a fat slab of Victoria Sponge cake topped off with vanilla icing, which I promptly scoffed.


The book is available from Mulberry and from Start London at £55


Images courtesy of Brand Barstein

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Those dogs are ADORABLE – but I kind of hate them because they’re wearing clothes I can’t afford.


Oh, how cute! Love the pugs and their coats!


Those Bayswater Balloons were a genius idea


I know I love my Bayswater balloon. It’s starting to wilt a bit now though – such a shame, it looked quite good in my living room!

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