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If you have serious fashion purchases to make, then there is no better place than the legendary Carla Sozzani’s 10 Corso Como. Founded in 1990 by Ms Sozzani, who is the sister of Italian Vogue Editor Franca, it’s a brilliantly edited mens & womens’ fashion store (you can see why Roland Mouret chose it for his menswear popup), a gallery, an accessories heaven, a chic courtyard restaurant, a jewelery boutique, a beauty counter, a book store and more.  There’s even a hotel – of sorts, the clue is in the name 3 rooms. (Book early).

After celebrating Roland Mouret’s Mr. line on the Thursday night, I nipped back the next morning before my plane for a proper browse. Simply put: if my pockets were deep I could have re-stocked my entire wardrobe. Every  rail, every shelf hold something exquisite, desirable, covetable. All my favourite labels are there in my favourite monochrome colour palette, as well as astonishing, interesting, clever finds from all over the globe.

I took a very few photos of some of the things on my list:

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I long for this Georg Jensen ring. It’s so completely my taste. As are these rainbow-bright Swatches, which are much more within my budget. I rather like the idea of wearing two together at the weekends, maybe the yellow and  the orange, one with UK & one with NY time.

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More Georg Jensen. Proving again that simplicity of design often makes for the most covetable of designs. And then, at the other end of the spectrum, this Nicholas Kirkwood shoe, ravishing in its complexity.

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I cannot tell you how much I want the Maison Michel hat I am modelling. (As well as this one.) Unfortunately, at 300 euros, it’s going to have to remain on my virtual shopping list for the time being.

This is the back of the storefront seen from inside the courtyard.

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All photos by LLG. The faded photos were taken using the iPhone Hipstamatic app

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5 comments

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I’ve always wanted to go to this shop- I love the perfume. I have a fantasy Milan trip planned- I stay here, go and see the Last Supper, then come back and shop, stop for espresso and in the evening put on a Dolve Vita type black dress (perhaps like yours) and go out for the best Veal alla Milanese I’ve ever tasted with the deepest chianti. I would really quite like to do this with a man but if not- so be it!

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What a beautiful place in every way. Xxxx

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I think you look fabulous in that hat!!

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Love the place. The jewellery boutique is just FAB – actualy trying to get them to stock us next season!

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